The Problem
Over the last few years especially, companies have relied on IT to brace an extensive transformation to remote working. Over the last year IT professionals have been asked to deliver up to 50% more projects than before the pandemic. This massive increase in workload with only a slight increase in budgets has led to a growing IT delivery gap.
In 2022 digital transformation is no longer a preference, it is required for companies to succeed. Consumers expect a fast, simple, and on-demand digital experience or their interest will move on elsewhere.
The IT delivery gap widens when there are more digital transformation initiatives that need to be implemented. Most companies still have trouble striking this balance. Understanding how integration fuels digital transformation is the fundamental building block for overcoming this enormous issue. Bring in MuleSoft.
What is MuleSoft?
MuleSoft has been part of the Salesforce family for more than two years. It’s been helping companies reach digital transformation by quickly and simply intertwining all their business systems.
Customers want personal and connected communication. They don’t want to see the intersections of departments and systems. Application Programming Interfaces (APIs) like MuleSoft make it simple to link any application, data, and device, enabling businesses to change and innovate efficiently.
APIs serve as messengers, taking requests from users and inform the system what the user wants to accomplish before sending the results. APIs used by organizations have major benefits, including improved creativity, self-service, and productivity.
MuleSoft makes it simple to connect the information in order to provide a single perspective of the customer and automates company operations to create a connected user experience. Each integration becomes a reusable component by employing a modern API approach. Organizations are not only able to expedite IT delivery, but also deliver innovation at scale.
How Salesforce and MuleSoft can be used together
To get the complete power of Customer 360, MuleSoft can link any system, application, data, and device. Customers can expedite digital transformation thanks to the combined strength of Salesforce, the leading CRM, and MuleSoft, the leading integration platform.
MuleSoft and Salesforce enable businesses to quickly build distinctive, connected experiences by unlocking data across systems, building scalable integration building blocks, and more. The opportunities for integration across various integration patterns, Salesforce products, and outside systems are infinite. Businesses are able to achieve a full, single, customer view in Sales Cloud and Service Cloud by integrating siloed third-party systems and connecting Salesforce Customer 360 with legacy sources to synchronize order, invoice, and product information, among others.
The results are self-evident. According to Forrester, MuleSoft users get over 400% percent ROI in just three years and are able to free up 90% of the time spent by developers on managing APIs and integrations.